Links

A Lucia Link is a way for you to collect attribution data across all customers.

Overview

The underlying theory is that in order to track the ROI of a campaign, you must know the canonical source of the visitor. It's critical to track their customer journey as they transition from visitor to user. When they register for your DApp, you would collect their wallet address and link it to their lucia_user_id or essentially, what we call a unique person.

Content

4.1 Read about how to create a link and how to use it to maximize the ROI of your marketing campaign.

4.2 Read about using campaigns to track the performance of your marketing campaigns.